"Cowardice asks the question...is it safe? Expediency asks the question...is it politic? Vanity asks the question...is it popular? But conscience asks the question...is it right? And there comes a time when one must take a position that is neither safe, nor politic, nor popular but one must take it because it is right." ~Dr. Martin Luther King

Saturday 19 March 2011

Another Stunt For The Election

Was distribution of a couple of thousand leaflets called "Clean Up Aurora "  throughout  part of the old town in time for the election campaign. As if four years had passed unnoticed and all of a sudden, there was a need to show something for it .

The leaflets were  mailed. I tried  to find out how much they cost and where the money came from. I received a curt note saying they were done in house and cost $12, or some such ridiculous figure.

I  know what  it costs to mail leaflets. Stamps costs more than  leaflets  which were substantial in size with many colours. 

During the term before  last , Council met with the developers of Smart Centres. They committed to  $150K  contribution of top of all other payments, specifically towards downtown revitalisation.

The money was paid in installments. Council has never made a decision about how it would be used.

Somebody obviously decided, it  could be used to encourage part of the community to clean up by way of two thousand more pieces of litter being  mailed out to two thousand homes.

Councillors did get an e-mail notifying us the first stage of the project had been carried out.

I suppose the courtesy of informing us of the project  made up for not seeking authority  to do it in the first place.

I'm not even sure  any of that money left.

It's  like the new program of  blogging, tweeting and posting on Facebook. Council wasn't consulted about that either.

I note the Mayor is happy to report  the town's use of  new technology.I myself have  questions I would like  answered. Neither  does it look like answers will be coming soon because it seems i.m the only one concerned. 

I think  Council  should  receive a report on cost- benefit of any new  program with the request for  authority to proceed.

How much time needed?  What  is not being done while the blogging, posting and tweeting are going on.

Was there a person with time on their hands who needed to be occupied.?

Has  a new person been hired for the project.  Is that the extra $100K in the budget for a person in the communications department? I always add benefits to salary shown.

I do not claim  authority on new technology. I  know it took time to get the web site working  at an appreciable level .  I have not heard of any demand in the community for blogging, posting and tweeting by town staff.

I know  at least as many in the community are not on line as are; what value is the new service to those who are not?

How does one measure the value of stuff like that ?

Basic cost is obviously man hours and we know that's  not cheap.

What do you use as a comparator  to suggest it's worth doing?

 I know how a newspaper reporter's time is measured. He is assigned a story to cover. Space for it to appear.It has to be readable. Generally speaking,line advertising governs news space available.There has to be a cost benefit.Or the paper goes bust.

In the private sector, that's as good a comparator as any.

Reporters don't claim to be impartial any more.Why should tweeters be thought to be unbiased?

How  does one  quantify value, quality  and return for tweeting. Where does it fit  with services to property? Which is our legal justification  for collecting taxes.

Who said the taxpayers want to pay for tweeting and posting and blogging ? Nobody asked me or anyone else on Council I know of.

 If  we are not the ones to decide,what else  is our reason for being?

Why bother with elections for individuals to sit around a table many, many hours a month for...well....table dressing?

Why encourage the electorate to believe they are somehow in charge of their own governance

If it's not O.K. for a Councillor to tweet from the Council table, and I don't believe it is, (and  I  believe it's utterly ludicrous to have to tell a grown person  it's not) why is it O.K. for a staff person to be sitting in a cubicle blogging , posting and tweeting to his heart's content.

Is this stuff  serious?

A major  erosion  during the last term  was  the line between administration and political authority.

It disappeared.

5 comments:

Twiitter is for Twits said...

You can’t be serious , the Town has someone sitting behind a desk playing with type of foolish nonsense? This has got to be a Joke , how on earth can the tax payer afford to carry this frivolous crap,surely you can get this stopped and re-deploy the time to something worthwhile like picking up the reams of garbage on industrial parkway or counting the cars on Yonge Street, What in hell is going on up there ?, Where is our money going? do your counter parts know about this ? what's their postion about this type of waste?

Anonymous said...

I think it's great the town is using social media to communicate with residents.

I follow the twitter feed and regularly get links to council agendas, rec schedules and other town related things.

I find it very informative and convenient.

Only someone who doesn't have a clue about social media would call it "foolish."

Unknown said...
This comment has been removed by a blog administrator.
Anonymous said...

I think it's highly inappropriate -- not to mention cowardly -- for you to continue to publicly criticize staff on this blog when you know damn well they can't respond publicly.

Why aren't you asking these type of questions at Town Hall instead of in public? All you're doing is continuing to add to the poisoned atmosphere and, no doubt, further eroding staff morale.

And I'm sure the irony of you using social media to question the town's use of social media is not lost on your readers.

Anonymous said...

Keep it up Ev.

The truth wins out eventually.